Cookie Policy
Understanding how efromiravex uses tracking technologies to improve your experience and protect your privacy
Last Updated: January 15, 2025What Are Cookies and Why We Use Them
When you visit our website at efromiravex.com, we use small text files called cookies and similar tracking technologies to enhance your browsing experience. Think of cookies as digital sticky notes that help our website remember your preferences and understand how you interact with our financial planning services.
We're committed to being completely transparent about how we collect and use your data. As a personal financial planning consultancy serving clients across Australia, we understand the importance of trust – and that starts with honest communication about our website practices.
Types of Tracking Technologies We Use
We use several different types of cookies and tracking methods, each serving a specific purpose in making your experience with efromiravex more helpful and personalized.
Essential Cookies
These are absolutely necessary for our website to function properly. They help with basic functions like page navigation, secure areas access, and remembering your privacy preferences. We can't turn these off because our website wouldn't work without them.
Performance Cookies
These help us understand which pages are most popular, how long visitors spend reading our financial planning guides, and where people typically leave our site. This information helps us improve our content and make it more useful for future visitors.
Functional Cookies
These remember your choices and preferences, like your preferred language settings or region-specific information. They make your return visits more personalized and help us show you the most relevant financial planning content for your situation.
How We Collect and Use Your Data
Beyond cookies, we use several other methods to understand how our website serves you and how we can make our financial planning services more valuable. Here's exactly what we collect and why:
- Website Analytics: We track which pages you visit, how long you spend reading our content, and which financial planning topics interest you most. This helps us create more relevant content and improve our website structure.
- Contact Form Data: When you reach out through our contact forms or consultation requests, we store your information securely to respond to your inquiry and potentially begin a professional relationship.
- Browser Information: We collect basic technical information about your browser and device to ensure our website displays properly and functions correctly across different platforms.
- Location Data: We may collect general location information (like your city or region) to show you relevant local financial planning information and comply with regional regulations.
- Communication Preferences: If you subscribe to our newsletters or updates, we track your preferences to send you the most relevant financial planning insights and avoid overwhelming you with information you don't want.
We never sell your personal information to third parties. The data we collect is used exclusively to improve our services, communicate with potential and existing clients, and ensure our website provides genuine value to people seeking financial planning guidance.
Managing Your Privacy Preferences
You have complete control over how we track and store your information. We believe in giving you real, practical options – not just technical jargon that doesn't actually help you make informed decisions.
- Browser Settings: All major browsers (Chrome, Firefox, Safari, Edge) have built-in tools to manage cookies. You can usually find these in your browser's privacy or security settings.
- Opt-Out Tools: You can opt out of analytics tracking through various industry tools, though this won't affect essential website functionality cookies.
- Email Preferences: If you've subscribed to our communications, you can update your preferences or unsubscribe at any time through the links in our emails.
- Data Deletion: You can request that we delete your personal information from our systems. We'll honor these requests while maintaining any records required for legal or regulatory compliance.
Data Retention and Security
We keep your information only as long as it serves a legitimate purpose for our business relationship or as required by Australian financial services regulations. Most website analytics data is automatically deleted after 26 months, while client communication records may be retained longer to maintain our professional relationship and comply with financial advisory requirements.
We use industry-standard security measures to protect your data, including encrypted connections (SSL), secure servers, and regular security updates. While no online system is completely immune to risks, we take data protection seriously and invest in appropriate safeguards for a business of our size and scope.
If you have specific concerns about how long we retain certain types of information, or if you'd like to request deletion of your data, please contact us directly. We'll provide clear information about our retention practices and work with you to address any privacy concerns.
Third-Party Services and Integrations
Like most modern websites, we use some third-party services to help our website function effectively and provide you with useful features. These might include analytics services, contact form processors, or content delivery networks that help our pages load quickly.
When you interact with these services through our website, they may collect information according to their own privacy policies. We choose our third-party partners carefully and work only with reputable companies that maintain appropriate data protection standards.
We don't share your personal information with third parties for their marketing purposes. Any data sharing is limited to what's necessary to provide the services you've requested or to improve your experience on our website.
Updates and Changes
We may update this cookie policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we'll update the "Last Updated" date at the top of this page and notify you through our website or email communications if you've subscribed to our updates.
We encourage you to review this policy periodically, especially if you're concerned about how your data is being used. Our goal is always to maintain transparency about our practices and give you the information you need to make informed decisions about your privacy.
Questions About Our Cookie Policy?
If you have questions about this policy or want to discuss your privacy preferences, we're here to help.
efromiravex Financial Planning
2/10 - 24 Moorabool St, Geelong VIC 3220, Australia
Phone: +61 435 534 115
Email: info@efromiravex.com